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Natural Products Expo East 2022
Education & Events
September 28 - October 1, 2022
Trade Show:
September 29 - October 1, 2022
Pennsylvania Convention Center
Philadelphia, PA USA

Zoup! Good, Really Good


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  • Farmington Hills,  MI
  • United States

Company Description

Founded by a 20+ year soup and spice industry veteran, Zoup! got its start opening soup-focused, fast-casual restaurants. Since 1998, the family-friendly locations serve award-winning soups year-round at locations across the U.S. and Canada. Encouraged by its customers to create a broth that was good enough to drink, Zoup! leveraged its restaurant industry experience to bring the first super-premium broth packaged in recyclable glass jars to the retail market. Made with clean ingredients and featuring homemade taste, Zoup! Good, Really Good® Broth is today available in 12,000 retail locations nationwide and online. The independently owned company, which was featured on the Inc. 5000 list for three consecutive years, continues to bring innovation and unparalleled taste to the soup and broth aisle. This fall, the company is launching Zoup! Good, Really Good® Culinary Concentrates™, a flavor-forward lineup of gourmet broth concentrates that possess unbeatable taste and are free of artificial flavors and ingredients, preservatives, inexpensive fillers, and added sugar. The products are currently available for retailers to carry and will soon be sold on Amazon and through Zoup’s website. For more information, visit and follow @ZoupGoodReallyGood on Facebook, Instagram and Pinterest. For more information about Zoup! Eatery, visit

Brands: Zoup! Good, Really Good® Super-Premium Broth and Culinary Concentrates™

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