Media Contact: Heather Collins
FOR IMMEDIATE RELEASE
NEXTY Award Finalist lil’gourmets Aspires to Cultivate Curiosity and Help Accelerate Growth of Baby Food Category with its Innovative Veggie Meals
Taste their Unique, Chef-Inspired Veggie Meals at
Natural Products Expo East, Booth #9110 in Baltimore, September 12 - 14
Chicago, IL – September 3, 2019 – Recently selected by New Hope Network as an up and coming organic brand and NEXTY Award finalist, lil’gourmets will introduce its globally-inspired, refrigerated veggie meals for babies & toddlers at Natural Products Expo East on Sept. 12 - 14, Booth #9110. lil’gourmets strives to cultivate lil’ones curiosity by exposing them to unique tastes, textures, and cuisines from an early age to help develop them into lovers of flavorful vegetables and diverse foods for life. Unlike most baby foods that contain fruit as the first ingredient, lil’gourmets’ makes vegetables the star. The first and only brand with a veggie-first promise means that all of its recipes are comprised of 70-95% veggies and beans, only 3-5g of sugar, and thoughtful spice blends to create a unique chef-crafted flavor complexity.
Founded by two former Kraft Food executives and first-time moms who were frustrated by the lack of fresh, vegetable-focused, great tasting food to feed their young children, lil’gourmets’ provides unique, nutrient-dense, flavor-packed veggie meals that prove you don’t have to sacrifice taste and nutrition for convenience.
"Babies and toddlers should eat what we eat…food that is full of flavor and made with real, wholesome ingredients, but without salt and added sugar. We launched lil’gourmets because we want to provide parents and kids with culturally-rich, ‘homemade’ meals that are great both at home or on the go,” explains Shibani Baluja, Founder and CEO of lil’gourmets. “We know there are so many benefits of early introduction of meals like ours for children. And babies love flavorful food! We see such joy in a baby’s eyes when they discover new, bold flavors.”
Opening up a world of flavors from the start
According to researchers at the Monell Chemical Senses Center, taste preferences that children form during the first stages of life actually predict what they will eat later. Based on this insight, “lil’gourmets mission is to cultivate a child’s curiosity with our globally-inspired, uniquely delicious and nutritious, veggie-first meals. We offer not only what is best for babies in terms of nutrition today but also seek to help them fall in love with vegetables and flavorful, diverse foods for life,” said Becky Graham, Chief Marketing Officer at lil’gourmets. “We want to support parents who want to feed their children fresh, healthy options but often don’t have the time to create meals like ours,” adds Graham.
lil’gourmets meal varieties
- New! Organic Coconut Mash: cauliflower, carrots, coconut milk, peas, a squeeze of lime & tamarind, and a hint of coriander, ginger, and onion powder
- Organic Cinnamon Beets & Apples: beets mixed with a bit of apple, a squeeze of lemon, and hints of cinnamon and ginger
- Organic Sweet Potato Curry: sweet potatoes, coconut milk, spinach, a squeeze of lemon and lime, with a delicious blend of cinnamon, coriander, cumin and turmeric
- Organic Moroccan Butternut Squash: butternut squash, carrots, chickpeas, extra virgin olive oil, a squeeze of lemon & tamarind, and a complex blend of 5 spices: cinnamon, onion powder, cumin, coriander and turmeric.
Expo East NEXTY Award Nomination
The NEXTY Awards recognize the most progressive, innovative, inspiring and trustworthy products in the natural products industry during one of the world’s largest natural products trade shows, Expo East 2019, September 12 – 14.
"We’re honored to be nominated for the 2019 NEXTY Award at Expo East by the editors and trend researchers at New Hope Network,” added Baluja. “Their support and the recognition we receive as a NEXTY finalist is so helpful to raise awareness of both our unique products and the mission we share with others to improve the options available for all our children.”
Expert advisors recommend lil’gourmets
Guiding the company’s product formulations is a team of expert advisors including an Integrative Pediatrician, a Certified Clinical Nutritionist and renowned international Food/Flavor/Taste Science Consultant. The company’s pediatric advisor, Dr. Rupa Mahadevan, recommends the brand because “lil’gourmets products are rich with nutrients and burst with flavor at every bite. As a pediatrician, I always promote homemade food and lil’gourmets taste like they were made in your kitchen. It is the perfect introductory food for babies, given the low sugar and vegetable-dense ingredients.”
Earning accolades from food industry veterans
lil’gourmets has garnered early attention from high-profile investors and supporters. Alan Murray, a 30-year veteran in the food industry, CEO of NextFoods, creator of GoodBelly, and lil’gourmets Advisory Board Member said, “lil’gourmets has realized that best way to have a healthy life is to start eating healthy food right from the get-go. With the diverse flavor profiles, they are teaching young kids that food is not only about fruit, salt and sugar. Getting this right with the innovative HPP processing technology is difficult, but they figured it out. When you combine these insightful benefits with the tenacity and raw smarts of the team, you have a winning combination.”
Sample lil’gourmets at Booth #9110 or Expo East Press Room
lil'gourmets products are refrigerated, certified organic, non-GMO, vegan, gluten-free and cold-pressure processed. Enjoy samples of lil'gourmets fresh from the fridge in the Expo East Press Room and at Booth #9110. For more information, visit lilgourmets.com or follow us on Instagram.
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