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  • Sonoma,  CA
  • United States

Company Description

Sonoma Brands introduces third incubated concept, PECKISH, featuring PERFECTLY BOILED ORGANIC EGGS PAIRED WITH FLAVOR-FORWARD DIPS FOR A NEW KIND OF FRESH SNACKING EGGS-PERIENCE.


 Press Releases

  • PECKISH Expands Refrigerated Protein-centric Snack Portfolio To Reach More Consumers Looking For Healthier Options

    BALTIMORE, MD (September 11-14, 2019)  - PECKISH, a revolutionary brand that reimagined the ready-to-eat egg, will be showcasing a reengineered format of their marquee PECK Pack in a 30ct egg and dip bundle offering. Attendees are invited to stop by to experience firsthand at Booth 8504

    Launching this September, PECKISH Office Snack Box will offer workplaces the opportunity to provide their staff better-for-you snacks through new direct-to-manager distribution services available via www.PerfectlyPeckish.com and select foodservice distributors.  Also, at the show, PECKISH will officially debut the launch of their new six-count individually wrapped eggs, a convenient, clean fresh protein addition to any dish or school lunchbox to be found with the other boiled eggs in grocery later this Fall.

    Since the birth of PECKISH in January 2019, the brand has become a leading innovator in the healthy snacking space, offering consumers new whole food snacks or mini meal options. Thanks to PECK Packs, consumers can enjoy fresh, protein-rich products created with the cleanest ingredients to evoke indulgent culinary-inspired flavors.  With the launch of their new six-count individually wrapped eggs and Office Snack Box, PECKISH will now offer a wider, unique distribution of products for consumers to experience.

    PECKISH is also proud to announce their expanded nationwide distribution. Health-conscious snackers and shoppers can now find PECKISH in select Whole Foods regions, Fresh Thyme, The Fresh Market, Natural Grocers, and pioneering Walmart’s fresh snacking incubator program nationally. In addition to national grocers, consumers can now commit to finding fresh options at key airport markets and popular gyms like Equinox and Barry’s Bootcamp. With a rising number of alternative distribution channels, PECKISH will be available in over 1,000 stores by the end of 2019.

    “At Sonoma Brands we are thrilled to be at the forefront of the emerging fresh snacking culture. In a short time PECKISH has gained tremendous traction at retail, and is diligently focused on driving category growth with innovative protein-rich real food options that not only satisfy consumer demand but inspire a new wave of health-minded consumers tired of the shelf-stable status quo” said Jon Sebastiani, Founder and CEO of Sonoma Brands.

    “Since launching PECKISH we have been strategically focused on expanding fresh, portable protein-rich options in grocery and beyond so that consumers not only have variety, but also wider access in more convenient locations to enjoy delicious refrigerated protein snacks when they travel, where they work out, and now in the workplace” says VP of PECKISH, Lauren Egan. “Our direct relationship with consumers is paramount to our innovation process. It enabled PECKISH to harness the demand for fresh, clean protein-rich options in the workplace that fast-tracked our bundle offering launching this month.”

    Natural Products Expo East will take place September 11-14, 2019 at the Baltimore Convention Center located at 1 W Pratt St, Baltimore, MD 21201. For more information on the show, please visit www.expoeast.com. For more information or to purchase PECKISH, please visit www.PerfectlyPeckish.com, or connect with the brand on Instagram @perfectlypeckish. 

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    About PECKISH
     From the company that brought you SMASHMALLOW and ZÜPA NOMA comes PECKISH, the third incubated concept from Sonoma Brands featuring Perfectly Boiled organic free-range eggs for completely clean, totally tasty, healthy convenience. The brand was established to offer consumers an egg-centric product like they’ve never seen before. For more information, visit www.PerfectlyPeckish.com or connect with them on Instagram @perfectlypeckish.


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