Eric J. Pierce is a strategic marketing and market research professional who brings business management experience and consumer behavior perspectives to his work. Specializing in helping businesses develop strategy and identify and prioritize opportunities; Eric is sought after as a speaker at industry events and for corporate training.
Eric's passions lie in the intersection of consumer behavior and business strategy within the Natural Products industry. These passions are focused on helping companies navigate the dynamic and changing food system, helping to re-imagine brands, inspire product innovation, and focus business investments with an eye towards meeting the needs of the food-forward consumer. At The New Hope Network Eric and his colleagues and sit at the forefront of the Natural Products industry, well positioned to identify the cultural forces and trends creating opportunity in this exciting and evolving marketplace. Together we help companies large and small identify, prioritize and take advantage of opportunities in the evolving food economy.